Friday, May 10, 2013

Brilliant Resource: Robert Genn



In case you did not already know about Mr. Genn's website, The Painter's Keys, it is an amazing resource—especially for painters. His Ten Commandments of Art Pricing display his abundant confidence, wisdom and sense of humour:
  • Thou shalt start out cheap.Thou shalt publish thy prices.
  • Thou shalt raise thy prices regularly and a little.
  • Thou shalt not lower thy prices.
  • Thou shalt not have one price for Sam and another for Joe.
  • Thou shalt not price by talent or time taken, but by size.
  • Thou shalt not easily discount thy prices.
  • Thou shalt lay control on thy agents and dealers.
  • Thou shalt deal with those who will honour thee.
  • Thou shalt end up expensive.

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